Agtech start-up Gramophone eyes expansion in UP, Maharashtra and South

Elvera Bartels

Indore-primarily based agritech get started-up Gramophone has additional a buying and selling module — Vyapar — to its farm management platform that will aid farmers join with purchasers and market their deliver directly.

Also, the corporation designs to increase its operations to states these types of as Maharashtra, Uttar Pradesh, Telangana, Karnataka and Tamil Nadu over the subsequent twelve months, said Gramophone founder Tauseef Khan.

Gramophone presently operates largely in Madhya Pradesh and Rajasthan, wherever over seven lakh farmers are utilizing the farm management platform for crop advisory and buy of inputs. “We are adding about a single lakh farmers each and every month to our platform,” Khan said. Also, the corporation has a bodily existence in nine places by means of its Gramodaya centres.

The Gramophone platform delivers customised crop advisory to farmers proper from sowing of the crop to the harvest by means of its mobile application and also by means of the connect with centre, Khan said. Farmers are offered agronomy tips and updates on weather conditions, marketplace rate and also on pests and disorders.

Gramophone presently is effective with firms these types of as Godrej Agrovet and Dhanuka on the crop defense side and with seed firms these types of as Rasi and Nunheims amid other people.

Now, by adding the Vyapar module to its platform, Gramophone is enabling farmers to marketplace their deliver. It has currently about five hundred purchasers on board, including traders and processors on its platform and designs to increase an additional 5,000 by the 12 months-close, he said.

Begun in 2016, Gramophone lifted $three.4 million in its hottest spherical of funding in December 2020 from Siana Cash. Earlier, it had lifted a overall of $4.5 million from traders these types of as Details Edge, Asha Effects and Greater Cash.

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