Premera Blue Cross launches virtual primary care health plan

Premera Blue Cross has launched its very first virtual treatment health and fitness prepare for member accessibility to principal treatment suppliers.

Washington Point out companies can purchase the Premera NOW prepare for availability on October one. Though open enrollment differs by employer, lots of will keep open enrollment this drop for a January one, 2021 start off day.

The prepare is accessible at a decreased premium than typical PPO designs.

Associates may well accessibility a virtual principal treatment service provider at any time, for a zero copay, through an application running on 98point6. This is an on-demand from customers, text-based principal treatment support platform from independent organization 98point6.

An automated assistant gathers data on symptoms, like images if essential. A 98point6 board-licensed doctor then testimonials the case and presents diagnosis and remedy privately in excess of in-application messaging.

If vital, the support can also make a referral for an in-particular person appointment with an in-community specialist. The member then gets a summary of the virtual take a look at.


Telehealth has become the typical of treatment during the coronavirus pandemic as the Facilities for Medicare and Medicaid Providers in March authorized for far more than eighty further expert services to be furnished by using telehealth and suppliers were in a position to monthly bill at the exact charge as an in-particular person take a look at during the period of the public health and fitness unexpected emergency.

Ordinarily, telehealth is reimbursed at a decreased charge.

The announcement by Premera Blue Cross is an early look at how insurers may well integrate far more telehealth benefits into their gain design protection for 2021.

THE Greater Trend

Premera Blue Cross, which serves the Pacific Northwest, announced in March that it would grow telehealth expert services at minimal or no value to its customers in reaction to the COVID-19 pandemic. It waived value sharing for all telehealth methods for a restricted time.


“The COVID-19 disaster has created it clear that virtual treatment is right here to remain. By delivering handy and economical, on-demand from customers accessibility to health care, we have an chance to create an working experience that really puts the consumer at the middle of all we do. With Premera NOW, we are generating it easy to navigate the health care program of today and tomorrow,” claimed Rick Abbott, VP of Merchandise and Current market Methods for Premera.

Twitter: @SusanJMorse
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