Why farmers in Maharashtra are making fruit cakes

Krishnat Patil from Kagal in Kolhapur district celebrated his son’s birthday in a unique fashion, with a unique concept. He and his family members organized a cake making use of watermelon, pineapple, grapes and orange alternatively of purchasing a cake from a bakery. The concept was loud and distinct — farmers need to make their have cake and also market it.


Farmers, especially fruit growers, are placing a craze, what they phone ‘a movement’ to popularise birthday cakes created up of layers of fresh watermelon, papaya and musk melon, and embellished with cream, strawberries, grapes and mango slices.

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Cultivating a style for novelty

“Fruit growers have experienced seriously in current moments because of to lockdown and now traders are acquiring the produce at lower premiums declaring there would be a different collection of lockdowns. Farmers are getting the lowest value for the produce and that’s why some farmers have began this craze of fruit cake. It is catching up on social media and farmers are getting a superior response” suggests agriculture analyst Deepak Chavan.

Farmer Haribhau Mahajan from Nashik insists that not just birthdays but all instances should be celebrated in this way. He gifted a fruit cake to Sonali and Sagar Wadnerkar to rejoice their relationship anniversary and the pair was delighted to mark the event in a novel, and wholesome, fashion.

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WHO suggestion

‘Hoy Amhi Shetkari’ organisation has announced a fruit cake competitiveness with the problem that the participants should create a cake making use of fruits and vegetables available in their have localities.

Farmers are projecting fruit cakes as a wholesome choice to baked cakes and are campaigning for their new products. The WHO panel on diet regime, nourishment and prevention of chronic diseases has suggested a every day intake of at least four hundred grams (or five every day servings with an ordinary serving measurement of 80 gm) of fruits and vegetables, excluding potatoes, cassava and other starchy tubers, to avoid diet regime-associated chronic diseases and micronutrient deficiencies.

“The lockdown has actually strike tough and farmers will have to uncover new strategies to sell their products making use of new advertising units. Farmers will have to consider handle in principal, secondary and tertiary sectors, only then can farming be rewarding,” suggests farmer Sanjay Chavan.